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Practice Highlights

Alan has been the managing partner of Thomson, Rogers since 1998.

Alan was called to the bar in 1981 and has been Certified by the LSUC as a Specialist in Civil Litigation for many years. His practice focuses primarily on complex litigation and class actions. He has over 35 years of experience as a trial lawyer in Ontario and strives to use the skills developed over that time to resolve matters for clients quickly and economically.

Alan has argued cases in all levels of Court in Canada, including the Ontario Court of Appeal and the Supreme Court of Canada.

In addition, Alan is the managing lawyer of the Personal Injury Alliance (PIA Law) – a combination of three of Canada’s top personal injury law firms who have formed an alliance centered around one common goal: to provide unparalleled legal representation to accident victims and their families.


  • Bachelor of Laws, University of Western Ontario Faculty of Law (1979)

Professional Accreditations and Affiliations

  • Certified Specialist (Civil Litigation)
  • American Association for Justice
  • Listed in Best Lawyers International
  • The Advocates’ Society
  • The Canadian Bar Association
  • The American Association for Justice (Association of Trial Lawyers of America)
  • Past Executive Director of The Arbitration and Mediation Institute of Ontario

Additional Information

Alan and his wife Jennifer are the proud parents of three adult children and have lived in Oakville, Ontario for over 30 years. When not managing the firm or practicing law, Alan and Jennifer enjoy playing golf and travelling.

*Alan A. Farrer Law Professional Corporation

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  • The following are some of the more notable, precedent setting trials and appeals that Alan Farrer has argued in the Superior Court of Justice, in the Ontario Court of Appeal and the Supreme Court of Canada:


    Class Action Against the Manufacturers of Mirapex
    Certification of a National Class Action for persons suffering from impulse control disorders after taking Parkinson’s medication.

    Class Action Against the Directors of Farm Mutual Financial Services Inc.
    A Certification and Settlement Approval motion with respect to a class action against the directors of a bankrupt investment company that were alleged to have breached their duty to the customers of that company.  The $21.25 million settlement was approved. For details see: the reasons of Justice Perell.

    Haddad v. Kaitlin Group Ltd.

    In this Motion for Certification, Alan Farrer and Darcy Merkur persuaded the Court that the circumstances of this misrepresentation claim warranted resolution by way of a class action. In this case, home purchasers claim damages from a developer of a Subdivision for allegedly making mispresentations about the nature of the Subdivision in its Marketing Materials. The case will now proceed as a class proceeding under the Ontario Class Proceedings Act. For details see: Haddad v. Kaitlin Group Ltd., 2008 CanLII 66627 (ON S.C.)

    Naylor Group v. Ellis-Don Construction 43 O.R. (3rd) 325(C.A.), [2001] S.C.J. 56 Superior Court of Justice, Ontario Court of Appeal and Supreme Court of Canada (A tender, subcontractor action in which the courts awarded substantial damages for cancelling a subcontract after the contracts were awarded)

    Heald v. Toronto District School Board [2004] O.J. 714, Superior Court of Justice, Ontario Court of Appeal, Leave denied Supreme Court of Canada (Defence of a Defamation Claim for the Toronto School Board)

    Cowles v. ALS (2006) 83 O.R. 660, Ontario Court of Appeal (Liability for an animal attack)

    Zapfe v. Barnes [2003] O.J. 2856, 66 (O.R.) (3rd) 397 Ontario Court of Appeal (Limitation Periods)

    Ontario New Home Warranty Programme v. Chevron Chemical Co. [1999] O.J. 2245, Class Action – Superior Court of Justice (Class Action)

    LeCavalier v. Soreltex international [1991] O.J. 2554, Superior Court of Justice (Wrongful Dismissal)

    General Dynamics Corp. v. Velliotis [1987] O.J. 824, Superior Court of Justice (Contract for tender, bids)

  • PIA Law honoured at MADD Canada’s Sponsor Recognition Dinner

    Posted October 16, 2015

    On September 25, PIA Law attended MADD Canada’s Sponsor Recognition Dinner, kicking off their annual National Leadership Conference. During the dinner, PIA Law was recognized by MADD Canada for their ongoing support and commitment to MADD Canada and Strides for Change.
  • Lawyers Feed the Hungry Program

    Posted September 24, 2015

    Thomson, Rogers lawyers and staff proudly support The Law Society Foundation’s Toronto Lawyers Feed the Hungry Program. The Toronto Lawyers Feed the Hungry program has been providing hot, healthy community meals to some of Toronto’s neediest residents since 1998. Meals are served in the Law Society of Upper Canada’s cafeteria at 130 Queen Street West, … Continued
  • MADD Canada’s PIA Law Strides for Change Event

    Port Credit | June 7, 2015

    Alan Farrer makes opening remarks on behalf of PIA Law and Thomson, Rogers.

  • Funny… We Don’t Feel 75

    We’re extremely proud to announce that 2011 marks our 75th year in business. As any company will tell you, by the very nature of longevity alone, getting to this ripe old age is quite an achievement. But it also speaks volumes about the quality of the several generations of lawyers who have populated our firm … Continued
  • Moore v. Getahun – Experts, Reports and Consultations with Legal Counsel

    January 29, 2015

    The Ontario Court of Appeal released its much anticipated decision in Moore v. Getahun. The case dealt with circumstances surrounding allegedly negligent medical care following a motorcycle accident. However, it was the rulings by the trial judge about the legal effect of communications between trial counsel and an expert witness that made this case of … Continued
  • New ads dispel misconceptions about personal injury lawyers | October 13, 2013

    A series of new ads by the Personal Injury Alliance are part of a marketing campaign, but are also aimed at dispelling some of the misconceptions people might have about personal injury lawyers as a result of flashy ads run by U.S. firms, Toronto lawyer Alan Farrer tells Lawyers Weekly. View Article
  • Employment Issues Following a Motor Vehicle Accident

    Presented at the Back to School Conference with Thomson, Rogers | September 30, 2010

  • Certification Not the Holy Grail Anymore

    Law Times | by Gretchen Drummie | April 6, 2009

    The certification stage in class ac­tion lawsuits has traditionally been considered the Holy Grail, signaling to successful plaintiffs that a settlement is probably just around the corner. But now, an increasing number of defendants aren’t rolling over at that point — instead they’re pushing cases towards trial. Article: Certification not the Holy Grail anymore
  • When Tigers Attack

    Ontario Trial Lawyers Association | June 15, 2007

    This paper discusses strategies for personal injury lawyers and other litigators to use in motions to strike jury notices in complex litigation. Sources include the Cowles v African Lion Safari case in which the the plaintiff suffered catastrophic personal injuries in a tiger attack. View PDF of publication.